A full page ad in the newspaper today for Wizetrade, a stock market analysis program designed for the average person. Stock Market analysis has always been a hobby of mine, so I couldn’t help following up on this. The website for wizetrade shows marketing at its highest potential (the marketing here is to sell the wizetrade program). It is really a site to behold (no pun intended). They even have their 64 page tutorial available online, which is so well done and full of labelled screenshots, and beautifully laid out. I will definitely try to incorporate some of the styling ideas from their tutorial into Behold’s help file. As far as the software goes, I’m sorry but there’s no magic formula to consistently beating the market. Wizetrade’s motto: “Your success guarantees our success”. We’ll see how long they last.